Gwyneth Paltrow

Oscar®-winning actress Gwyneth Paltrow is also a best-selling cookbook author, singer and entrepreneur.

In 2008, Paltrow founded goop from her kitchen table. goop has grown into a lifestyle brand devoted to helping women make their own choices count in the various facets of their lives—from style, travel, work, food, and beauty to physical, mental, and spiritual wellness.

goop now has a tightly edited digital shop, a book imprint, permanent and pop-up retail experiences, a live event series and its own product lines, including skincare, fragrances, apparel, body, bath soaks and supplements.