Björn Block

With a background in industrial design, Björn Block joined IKEA in 2012 to lead the new division of IKEA Home smart, IKEA’s take on the smart home and Internet of Things. Since then the range of smart products focusing on combining technology into home furnishing solutions has grown to be one of the most interesting new positioning’s for the Swedish furniture giant.

For IKEA, the smart home is about making life at home better with affordable solutions that creates atmosphere, make people live a more convenient life and make you feel safe. With the IKEA vision of creating a better everyday life for the many people and a strong focus on home furnishing, IKEA is creating its unique take on the smart home starting in 2015 launching wireless charging, followed by smart lighting, connected blinds and the most recent, smart sound together with the speaker company, Sonos.